Showing posts with label search engine. Show all posts
Showing posts with label search engine. Show all posts

Thursday, May 17, 2007

Directory Submitter Review

You may or may not know that Website Directory Submission is quickly becoming a very popular and easy way to get quality, one way links to your website.

These kind of links are exactly what the search engines are looking for. The websites with more quality, one way links are typically the sites that rank the highest, period.

With that said, there are several websites directory submission programs on the market. The best and easiest to use is a program created by Brad Callen, called Directory Submitter.

The software currently contains around 1700 website directories, all free. It is the most straightforward program that we've come across, in that all you need to do is:

1. Input your website details (i.e. title, description, URL, etc.) into the software

2. Click on the directory you want to submit to

And then the program will automatically fill in your website details. Then, you simply click the submit button and your website is instantly submitted to the directory. Then, you can move to the next directory, go through the list, and by the time you're finished you'll have roughly 1500 one way links pointing to your website.

I can't imagine an easier way to get links. Of course, if you're going to get links this quickly, it's important to vary your website title (anchor text) every 20-30 links or so, to make things look more natural to the search engines.

You can do this very easily via Directory Submitter when you create your project in the beginning.

The software is constantly being updated and their is an incredible community of users established that all work together to make the software better and better, so you know you're getting great value for the money.

To check out the software for yourself, go here:

http://summa.bryxen5.hop.clickbank.net

Saturday, January 20, 2007

What is Search Engine Optimization?

Many of you have asked me about Search Engine Optimization repeatedly, so I will give you a brief explanation here.

SEO is the process of choosing and testing the most appropriate targeted keyword phrases related to your site theme to ensure your site ranks highly in search engines. When someone searches for specific words or phrases linked to your site's niche theme, hopefully the search engine will show your site in the top ten listings.


Optimization basically involves fine tuning the overall structure and content of your site including the HTML and also involves a link building process. As you probably already know, the most popular search engines are Google, Yahoo, MSN Search, AOL and Ask Jeeves. Search engines keep their ranking algorithms top secret to help them find the most valuable, context centered search-results and to deter spam pages from hampering those results. A search engine uses hundreds of factors for ranking the listings and the factors themselves along with the weight each factor carries changes continually.

Algorithms can differ so widely that a web page, which ranks #1 in one search engine could rank #300 in another. You don't have to "submit" a new site to the search engines in order to get listed. A simple link from an already established site will cause search engine "spiders" to visit your new site and begin to index its contents. It can take anywhere from a few days to a few weeks after referral from a link to an established site for all the main search engine spiders to start visiting and indexing the new site.

If you think you are unable to research and choose good keywords and work on your own search engine ranking, you may want to outsource the work to someone who specializes in such projects.

Search engine marketing and promotion companies (Search Engine Optimizers or SEO's) will analyze the theme for your site and make recommendations to increase your search engine ranking and traffic. If you want, they can also provide ongoing services to optimize and monitor your website and recommend editorial improvements to keep site traffic flowing in and your search engine ranking high. Normally search engine optimization experts work with a web designer to build an integrated system so all aspects of design and content are considered at the same time. In coming posts I will talk more about how you can optimize your own sites for the best rankings possible. Learn how I quickly quadrupled my Adsense earnings with this simple keyword tool!